
STAND OUT ABOVE THE REST.
Opportunity.
Auckland - the City of Sails.
Each year hundreds of thousands of Aucklanders take to our spectacular Waitemata Harbour.
While the central city has become increasingly cluttered with advertising messages, the harbour presents an opportunity for your brand to STAND OUT.
Your brand can be seen on one of Auckland's most visible yachts - a Pride of Auckland yacht.
Based at Princes Wharf it well be branded with your company identity and sailed in the harbour and along key traffic routes for maximum brand exposure.
Plus the use of the yacht every day for clients entertainment, hosting key partners and staff incentives are a key part of this unique package.
Background.
The Pride of Auckland Company operates it fleet of large purpose-built sailboats on the sheltered waters of the sparkling Auckland Harbour. The yachts have become the nautical icon in Auckland - City of Sails - for international, national and local visitors alike. Auckland harbour is the hub of New Zealand's nautical playground.
Your brand will have a huge presence and impact on a Pride of Auckland yacht as it sails on the Hauraki Gulf.
Yachts are associated with premium brands and the medium is synonymous with quality and success.
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Sailing. - Mainsail of the yacht (106sqm - two sides) - Gennaker sail (106sqm - two sides). - Canvas along railings (0.9m x 10m - two sides). |
Berthed at Princes Wharf. - Boom cover. - Flags / banner. - Canvas along railing. |
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Branding Opportunities.
Sailing on the Harbour.
• Two hours sailing, five days a week along agreed routes.
• Your company branding on the highly visible 210sqm mainsail and gib.
• The yacht will sail along densely populated motorway routes and targeted residential areas (figures available on agreed routes).
• Routes could include the Harbour Bridge, Tamaki Drive, Northern Motorway and popular Auckland beaches.
• Highly visible brand exposure with this unique medium.
• A moving medium means that audiences will never 'look pat'.
• The yacht will also be visible during sailings to the downtown office area.
At Princes Wharf.
• When the yacht is moored at Princes Wharf, your company brand will still be visible through flags and signage along the rails of the boat.
• Potential to reach thousands of pedestrians and restaurant goers every week in Princes Wharf.
• A unique & impressive advertising medium.
Other Key Benefits.
During the 2 hour sailings you can use the yacht to entertain;
• Clients
• Key partners or
• Use for Team-building or Staff incentives.
• Catering available through a range of canapé menus and table service menus.
Imagine the luxury of having your own skippered yacht berthed at Princes Wharf everyday of the year!
BE NOTICED IN A DRAMATIC, INFORMAL WAY.
To enquire
